By David Clutterbuck (United Kingdom)

One of the exercises I frequently conduct with audiences is to ask them to define what they mean by success. It’s something few have thought about. Almost invariably, the responses fall into two categories:

  • Success as achievement – reaching your goals, exceeding expectations, winning, being outstanding in a chosen field, being wealthy
  • Success as personal fulfilment – being content and happy, balancing work and life, becoming the person you aspire to be.

It’s evident that the first of these is largely externally driven and about recognition by others, while the second is more internally driven and related to personal values.

Source: iCN Issue 10 (Business Coaching); page 44