Have More Prospects said ‘YES’

by Terri Levine (USA)

Over the years we have developed a kind of secret sauce that quickly has our prospects say ‘yes’ to our services. I am sharing what we consider the holy grail of reasons we express to our clients. Put them to use and see how they work for you.

We always begin by explaining why investing in business coaching is a smart move for the business owner. We focus on small businesses, so I will share that methodology. Here is how we explain the value to our prospects.

Small businesses play a crucial role in driving economic growth, creating jobs, and providing goods and services to communities. However, running a successful small business is not an easy feat. Entrepreneurs must navigate a complex landscape of competition, regulations, and customer demands. This is where business coaching comes in as an effective tool for small business owners to improve their skills, develop a strategy, stay motivated, and increase profitability. In this article, we will explore the benefits of business coaching for small business owners and why investing in it is a smart move.

Next, we go on to describe how investing in business coaching will enhance their business skills.

One of the main benefits of business coaching is enhancing business skills. A business coach can work with entrepreneurs to identify areas for improvement and develop strategies to enhance their skills. This could include everything from marketing and sales to financial management and time management. By working with a coach, small business owners can become more effective in their day-to-day operations and more competitive in their respective markets. Moreover, improved skills lead to more confidence, which can help entrepreneurs take on new challenges and grow their businesses.

Now it is time to explain to them how important developing a business strategy is for them.

Developing a business strategy is critical to the success of any small business. However, many entrepreneurs struggle to create a strategy that is both feasible and effective. A business coach can help small business owners develop a clear and concise business strategy that is tailored to their specific goals and objectives. This could include defining a target market, identifying key competitors, creating a pricing strategy, and establishing a marketing plan. With a solid business strategy in place, entrepreneurs can make more informed decisions and take more calculated risks.

Once we have laid all of this groundwork about business coaching in general, and not our offering, we discuss the importance of accountability and motivation.

Running a small business can be stressful and overwhelming. It’s easy for entrepreneurs to get sidetracked and lose motivation. However, with the help of a business coach, entrepreneurs can stay on track and motivated. A coach can provide accountability by setting goals and tracking progress. This can help entrepreneurs stay focused and motivated even when things get tough. Moreover, a coach can provide support and encouragement, which can help entrepreneurs overcome obstacles and achieve their goals.

And we begin wrapping up by explaining the importance of business consulting by sharing how it improves decision-making.

Source: iCN Issue 42  (Business Coaching); pages 29 – 30

About Terri Levine

Terri Levine, Ph.D., is a business coach and best-selling author of The Conversion Equation. She has appeared on every major television station, on the TEDx stage, and in publications such as Forbes and Fortune. She has worked with over 7,000 coaches worldwide to create more impact, more income, and more time freedom.

She has created a movement at www.Heartrepreneur.com helping conscious and enlighted entrepreneurs scale their businesses while making the world a better place.

She gives free training in her online community: https://www.facebook.com/groups/heartrepreneurswithterrilevine