A growing number of impressing coaching success stories can be found in enterprises today (see for example the 23 company case studies in ‘The global business guide for the successful use of coaching in companies’ by F. Bresser).
What is making this possible is firstly the increased experience and maturity of organizations in designing and implementing coaching initiatives: Companies have started to think through their coaching programs in a more systematic way and to tailor their coaching initiatives more and more to their specific context and business strategy.
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