By Malcolm Nicholson – iCN Journalist (United Kingdom)

Speaking to leaders I’ve been hearing how different everything feels to even a decade ago. How does a C21st business leader navigate their business through such waters?

Overall, my sense is that leaders are having to deal with the paradox of setting a direction whilst reacting to events and making up a lot as they go along, such is the speed of change. In other words what worked yesterday isn’t fitting the bill today. A leader said “It’s a constant paradox: you’ve got to be transparent and show empathy. But also show clarity and direction. You have to be inclusive, but then implement ruthlessly. It’s very rarely you will get all this in one person!”

Lets hear the thoughts of a couple of notable business leaders.

Source: iCN Issue 14 vol.1  (Marketing for Coaches); pages 10-14

About Malcolm Nicholson

iCN Journalist for United Kingdom. Malcolm Nicholson is the owner and Coaching Director for Aspecture, and has worked successfully with a wide range of senior business people for over 15 years, enabling them to improve business results through transformational changes. (see To find out how he can help your organisation contact him at or on +44 1932 267597.