by Mihai Bunda

Coaching has a tremendous effect on organizational success and individual performance. As a result leaders will be making better decisions, with the organization’s performance improving as a consequence. Coaching is one tool for development available to leaders to enable them to be more effective and achieve their potential. Good quality coaching will be seen directly through to the performance of an organization.

Business coaching is based on individuals becoming more focused and successful in their work and contributing more effectively to corporate success. It is impacting on the whole of an individual’s life, with the clear outcome of increased effectiveness at work. Business coaching has become a distinct professional area within the industry of coaching, with a firm focus on raising business performance.

Source: iCN Issue 2 (Business Coaching); pages 66-67