By Reginald Jackson (USA)

I’m often asked for job search advice, and perhaps the No. 1 request I receive is, “What kind of job should I look for?” As a coach, most of the time, I answer this question – and other client questions – with a question of my own: “Why?”

Most of us have more than enough people in our lives offering their opinions, whether we want them to or not. My goal is not to be one of those people. I’m of the belief that we already have many of the answers we seek. We simply ask others when we want confirmation – secretly, of course.

That’s not an absolute truth, but more times than not, this is the case.

So – back to the job search question. I proceed to ask the person to tell me about the thing they would do for free. I want them to tell me what they’re really passionate about. Usually, that’s not the answer they want, but it creates a necessary conversation that a job seeker might otherwise avoid. It’s a conversation about values.

Source: iCN Issue 18 (Career Coaching); pages 39-40